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Chloé is a French designer brand founded in 1952 by Gaby Aghion. A year later, Aghion collaborated with Jacques Lenoir who took on the business side of the brand, so that Aghion could fully focus on the creative side. In the 1950s, designer couture was mostly rigid and formal, but Aghion changed that. For Chloe, she made wearable and beautifully tailored designer clothes from soft and luxurious fabrics that didn't have to be made to measure, which was very revolutionary at the time. Aghion remained at the helm of this fashion brand until she sold the company in 1985. Meanwhile, Chloe has produced many talented designers, some of whom would later start their own brand, such as Karl Lagerfeld, Stella McCartney and Phoebe Philo. Today, Chloe still makes wearable and chic clothing from luxurious soft fabrics such as cashmere and silk. Chloé has also designed a number of classic designer bags that are also loved by celebrities such as Madonna, Katie Holmes and Cameron Diaz.

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Chloe perfume

In 1975, Chloe launched her first fragrance called Chloé. In 1992, Chloé Narcisse followed and then remained silent on the subject of perfume until Chloe decided in 2008 to reformulate and reissue the first perfume, Chloé. This renewed version was intended to attract the young modern woman and the perfume became a resounding success. Chloe regained a taste for perfume and released another success song in 2010, called Love, followed by Love Story in 2014. If you start comparing all these perfumes, you'll notice that the perfumes are still meant for the modern young woman. For the advertising campaigns, Chloé makes frequent use of celebrities that suit this target group. For example, Clémence Poésy, Camille Rowe and Dree Hemingway have already served as models for the perfumes of this brand.

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The popular Chloé scent (from 2008) now has several variants, including Chloé Absolu, Chloé Fleur, Chloé Rose and Chloé L'Eau. Some of these variants have both an Eau de Toilette and an Eau de Parfum. If you compare the prices of all these varieties of Chloé, you will see that one will be cheaper than the other. In addition, the perfume comes in a number of sizes (30, 50 and 75 ml), where for a larger bottle, of course, you also pay more money. Still, a large bottle of Chloe can be proportionally cheaper than a smaller bottle, so always compare prices if you want to buy a Chloe perfume, but don't want to pay too much for it. Use the handy price comparator on this site, so you'll be able to find out which shop offers the cheapest price for your favourite Chloé perfume!